![]() ![]() He was eventually doxxed and lost his job. The videos about the serial 'ghoster' went viral on the app, garnering the interest and anger of many beyond the women he had dated. (University of Colorado Boulder)įiesler, who researches technology ethics and online communities, said the case of 'West Elm Caleb' demonstrates how seemingly well-meaning attempts at accountability can escalate beyond imagination and how the internet scales punishment. "One of the interesting things about these situations is that now especially they tend to become really cross-platform, TikToks being shared on Reddit and Twitter, for example," Casey Fiesler, an assistant professor of information science at the University of Colorado Boulder, told Spark host Nora Young.Ĭasey Fiesler is the director of the Internet Rules Lab and assistant professor in information science at the University of Colorado Boulder. The latest example of the unintended consequences of virality on TikTok is 'West Elm Caleb', a New York man who was identified by a number of women on the platform as someone they'd met on the dating app Hinge - and who they felt treated them badly. In recent months, a trans woman was wrongfully accused by viewers of being a serial killer after she posted a video of herself on the app dancing in her basement to Shania Twain. Harmful conspiracies and witch hunts have also become commonplace on TikTok. While sites like this can provide the kind of fellowship we get in face-to-face groups, it's not all positive. And unlike other social media platforms, going viral on TikTok can happen to anyone - regardless of how many followers they have, thanks to its unique recommendation algorithm. People post cooking and DIY videos, as well as share personal stories. Over the past couple of years, TikTok has quickly become a place for everyday people - more than a billion monthly users - to create and connect with others. Social media has become not only the new judge of character, but the entire court of law, and that has a lot to do with how these online spaces are designed. ![]()
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